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Choosing the right research design and the method of collecting data is among the most challenging aspects for students completing their IGNOU project. A majority of students begin writing their IGNOU Project Guide MCOM mcom projects without knowing what research they actually are conducting. As a result, the methodology section can appear thin, sloppy, or is disconnected from the theme.
This article concentrates on the process of selecting an appropriate research plan and data collection method appropriate for IGNOU MCom projects. It will explain concepts in a straightforward language, and then links them with concrete examples so that students can implement them easily.
Research design functions as the blueprint of your study. It defines the direction for your project. If the research design is incorrect, everything that will follow data collection and conclusion can be considered questionable.
IGNOU does not believe in complex or highly technical research designs. What they do expect is alignment. The design should reflect your goals, topics, and access to data.
Many students do not lose marks for the reason that their subject is bad however, their style does not reflect the objective they've stated in their essay.
Research design defines the kind of study you're conducting. It addresses three fundamental questions.
What is being study?
Why it is being examined
How it is being researched
In the ignou mcom project work, research design usually falls to one of the aforementioned categories.
Descriptive research design is the most widely utilized design in IGNOU MCom projects. It is used when the purpose is to explain a particular situation, condition or even a performance.
This design is suitable to be used in areas such as.
Employee satisfaction
Satisfaction of clients
Analyzing financial performance
Management of working capital
Effect of training on employees
In descriptive research the researcher doesn't manipulate variables. The focus is only on looking at and explaining existing facts.
Example explanation.
The study follows the method of descriptive research to analyze the present financial position of the selected company by analyzing relevant data.
This design is secure and accepted. It is also easy to defend in an mcom project.
Analytical research design is used to study situations that go beyond descriptions and attempts to look at relationships or performance trends.
This design is ideal when your project has.
The ratio analysis
Comparison study
Comparative study conducted between companies
Year wise financial evaluation
Many finance related ignou MCOM topics are based on analytical design as well as descriptive design.
Example explanation.
The study adopts an analytical research model to assess the financial performance of a company using ratio analysis and trend analysis.
This shows depth without sounding complex.
Exploratory research methods are employed when the subject is new or not clearly defined. It's less popular for IGNOU MCom projects but may be used in areas such as.
Emerging business practices
Digital payment adoption
New accounting standards awareness
Example explanation.
The study is based on an exploratory research approach to assess the level of awareness among employees regarding the most recent accounting practices.
Use this design only when your subject area is really exploring something unfamiliar.
To choose the correct design take a look at these issues.
Am I describing an existing situation
Are I analyzing performance or trends
Do I am attempting to discover some new concepts
If your answer is description of a concept, you can choose a descriptive style.
If it includes numbers or comparison and analysis, you should add an analytical design.
If it relies on understanding and interpreting new ideas consider exploratory designs.
In the majority of ignou mcom submissions with descriptive and analytical designs are more than adequate.
After deciding on the research design Next step is deciding how data will be collected. Data collection methods should align with your research design.
IGNOU allows both primary and secondary data. What matters is honesty and clarity.
Primary data are the data that was collected directly by the researcher for the first time.
Common primary data tools include.
Questionnaire
Interview
Observation
Primary data is useful when you're working with opinions and perceptions.
Examples of topics that are appropriate in primary research.
Employee satisfaction
Customer service quality
Investor perception
Training effectiveness
Most students fill out questionnaires but aren't able to design them properly. IGNOU does not look at the questionnaire in depth, however it should be designed to look appropriate and logical.
Guidelines for questionnaire design.
Make sure questions are simple
Do not use technological language
Use closed ended questions
Incorporate questions into objectives
Example description for methodology section.
Primary data was obtained using an instrument that was structured and consisted of specific questions that are designed to be close to the objectives of the study.
Do not claim advanced survey techniques if, in fact, you did not apply them.
Interview method is not widely used but it is effective for small-scale studies. It's useful for case studies and for qualitative topics.
Example explanation.
Primary data was gathered via personal interviews with employees to understand their views regarding the matter.
Utilize the interview technique only if you have interacted with respondents.
Secondary data are data that has been that was collected by a different person. It is used extensively in the ignou project mcom work.
Sources of secondary data include.
Annual reports Financial statements Books Research journals Company websites Government publications
Finance and accounting issues largely require secondary information.
Example explanation.
The study relies on secondary information gathered from annual reports or textbooks. Journals, journal, including official site websites.
Secondary data is entirely acceptable provided that it is cited correctly.
Many students believe that primary data is more appealing. However, that's not always true.
Choose primary data when.
Your topic has to do with opinions or the way of life.
You are able to speak to a variety of respondents
The size of the sample is easily manageable
Choose secondary data when.
It is a financial or accounting-related.
Data is accessible as reports
This time is short
IGNOU doesn't penalize any projects on the basis of secondary data. What is important is proper analysis.
Sampling design describes how respondents or units were chosen.
For projects like ignou's mcom easy sampling techniques are enough.
Convenience sampling is the most frequent method employed by students.
Example explanation.
Convenience sampling method was adopted in order to pick respondents based upon accessibility and availability.
It is also it is accepted by IGNOU.
Random sampling might be mentioned if respondents were selected randomly.
Example explanation.
The random sampling method was used to select respondents from the population.
Only apply this method if your selection was actually random.
The size of the sample should be manageable and easily manageable.
The typical sample sizes for IGNOU projects range from 30 and 100 respondents in surveys.
Financial studies may require a sample size. sample size may refer to number of years or even companies.
Example explanation.
The sample size consists of fifty respondents from the company.
Or
The study covers financial data of five years consecutively.
Keep this consistent with your analysis section.
The time period of study is the time frame of your research.
For financial topics, write down the financial year clearly.
For survey topics, provide the time of the collection of data.
Example.
The study period consists of three months of time during which data were collected and analysed.
This shows organization and clarity.
Many ignou project submissions fall victim to errors that could be avoided.
Copying methodology from internet
using terms from the internet that are not understood without knowing
Mismatch between objectives and methodologies
Invoking primary data without proof
Avoid these mistakes to improve the quality of your work.
IGNOU Evaluators search for.
Clarity
Logical flow
Relationship to the topic
Full explanation
They don't have the expectation of perfect research. They expect sincere effort.
An easy and well-described method is often more effective than an undocumented and copied technique.
Always review your goals prior to creating your methodology. Every goal should be supported through a system.
If your goal is to look at the financial performance of an organization, be sure to mention percentiles.
If objective is to evaluate the employee's satisfaction, make reference to questionnaires.
This alignment leaves a strong impression.
Picking the appropriate research design and data collection method has nothing to do with complexity. It's about a good fit. In a project like ignou mcom, simple choices explained clearly can be the most effective.
Be aware of your topic. Keep your data honest. Write in your own language. This alone is a great way to improve both marks and confidence.
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