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Picking the appropriate research style and the method of collecting data is among the most ambiguous aspects of students working on their IGNOU project. A majority of students begin writing their ignou mcom project without completely understanding the nature of research they're actually carrying out. In the end, the methodology section seems lacking, copied, or a bit disconnected from the topic.
This article will focus on the steps to select the right research design and method of data collection when working on IGNOU MCom projects. It presents concepts in simple terms and connects them to examples so that students can easily apply them.
Research design functions as the blueprint of your study. It is the basis for your research project. If the design of your research is incorrect, everything that goes along with data collection, research, and conclusion becomes questionable.
IGNOU does not have complex or highly technical research designs. What they do expect is alignment. Design should be in line with goals, your topic, and access to data.
Many students get a grade not due to their topic being poor and their design does not align with the goals that they've expressed in their work.
Research design provides the details of what kind of study you're conducting. It answers three major questions.
What is being study?
why it is being investigated
How it is being investigated
For ignou's MCOM projects research design typically falls into one of the following categories.
A descriptive research model is one of the most commonly employed design in IGNOU MCom projects. It is used for projects that aim to explain a particular situation, condition, or a particular performance.
This design is ideal for subjects such as.
Employee satisfaction
Satisfaction of clients
Analyzing financial performance
Working capital management
Effect of training on employees
In descriptive research researchers do not alter variables. The primary focus is being observant and describing facts.
Example explanation.
The study follows an exploratory research approach for analyzing the present financial situation of the firm using pertinent data.
This design is secure and is easy to prove in an ignou project for mcom.
Analytical research methodology is used in research that goes beyond description and tries to analyze connections or trends in performance.
This design is ideal if your project involves.
Ratio analyses
The trend analysis
Study of comparison between companies
Financial year-to-year evaluation
Many finance related ignou mcom project areas employ analytical design as well as descriptive design.
Example explanation.
The study adopts an analytical research methodology to analyze the financial performance of the business by using ratios and trend analysis.
This shows depth without sounding complex.
The exploratory research method is utilized when the subject is new or not clearly defined. It's less frequently used for IGNOU MCom projects but may be employed in certain areas, such as.
Emerging business practices
Digital payment adoption
New accounting standards awareness
Example explanation.
The study employs an exploratory research design in order to examine the knowledge of employees about new accounting practices.
This design should only be used when the subject you're discussing is unfamiliar.
To pick the appropriate design, ask yourself these questions.
Are I describing an existing situation
Do I analyze performance or trends
Do I want to explore some new concepts
If your answer is descriptive that you want to convey, choose descriptive design.
If it is based on numbers and comparison the design should be analytical.
If it relies on understanding and interpreting new ideas then go with exploratory designs.
For most IGNOU MCOM project submission guide (http://kapkipz.awardspace.us) project submissions with descriptive and analytical designs are more than enough.
After selecting the research method the next step is to decide how data should be collected. The method used to collect data should be in line with the research design.
IGNOU permits primary as well as secondary data. It is the honesty and transparency.
Primary data is information gathered straight by the researcher in their first attempt.
The most commonly used data tools are.
Questionnaire
Interview
Observation
Primary data is important when the project you're working on involves opinions as well as perceptions and behavior.
Examples of topics that are appropriate in primary research.
Employee satisfaction
Customer service quality
Investor perception
Training effectiveness
Students often use questionnaires, but they don't design them in a proper manner. IGNOU does not review the questionnaire, however it should be designed to look appropriate and logical.
Guidelines for questionnaire design.
Make questions easy to understand
Do not use using technical terminology
Use closed ended questions
Link questions with objectives
Example description for methodology section.
Primary data were collected with a structured questionnaire made up of closely-ended, standardized questions designed in accordance to the purpose to be studied.
Do not claim advanced survey techniques if, in fact, you did not employ them.
Interviews are not as common but it is effective for small-scale studies. It works well for case studies and for qualitative topics.
Example explanation.
The initial data collection was done through personal interviews with selected employees to understand their views on the topic.
Employ the interviewing method only if you have interacted with respondents.
Secondary data is information that has been obtained by someone else. It is extensively used in the ignou project mcom work.
Sources of secondary data include.
The annual report Financial statement Books Research journals Company websites Government publications
Accounting and finance subjects mainly require secondary information.
Example explanation.
The study relies on secondary data from company annual reports in textbooks, journals, textbooks as well as official sites.
Secondary data is totally acceptable for as long as it's properly identified.
People often believe that primary information appears prettier. It's not always the case.
Select the primary data source when.
Your topic may involve opinions or conduct
You have access to those who have an opinion
Size of the sample is feasible
Use secondary data only when.
The subject you are discussing is financial or accounting based.
Data is available within reports
and reports. Time is not unlimited.
IGNOU does not penalize projects on the basis of secondary information. What is important is proper analysis.
A sampling method explains how the participants or units were selected.
In ignou mcom project work it is simple to use sampling methods enough.
Convenience sampling is the most frequently used method for students.
Example explanation.
The convenience sampling method was used for selecting respondents based on availability and accessibility.
This is realistic and it is accepted by IGNOU.
Random sampling could be used If respondents were randomly chosen.
Example explanation.
Random sampling method was employed to select the respondents from the general population.
Use this only if the pick was truly random.
Size of the sample should be appropriate and is manageable.
The most common sample sizes in IGNOU projects range between 30 to 100 respondents for surveys.
When it comes to financial analysis, sample size could refers to the number years or companies.
Example explanation.
The sample size is 50 people who are part of the organisation.
Or
The study includes financial information for five consecutive years.
You should keep this in line with your analysis section.
The length of study defines the duration of your research.
For topics on finance, make sure to mention the years of financial data clearly.
For survey areas, write down the period of collecting data.
Example.
The study spans the period of three months where data was gathered and then analyzed.
This is a sign of planning and clarity.
Many ignou mcom project submissions result in errors that could have been avoided.
Copying methodology from the internet
using advanced terms without knowing
Discord between goals and methodological approach
Insisting on primary data, but without any evidence
Beware of these mistakes and improve the quality of your work.
IGNOU Evaluations seek.
Accuracy
Clarity
Relationship to topic
An honest explanation
They don't have the expectation of perfect research. They expect genuine effort.
Simple and well-explained method is often more effective than an undocumented and copied technique.
Read your objectives thoroughly prior to making your writing strategy. Each objective should be supported by a method.
If the objective is to evaluate the financial performance of a company, make reference to those ratios.
If objective is to analyze employee satisfaction, refer to questionnaire.
This alignment leaves a strong impression.

The right research design and data collection methodology doesn't mean complexity. It's all about a sense of suitability. When it comes to an ignou-mcom project, simple choices explained clearly are most efficient.
Find out the topic you are discussing. Make sure you are honest with your information. Write in your own words. This alone can help improve scores and confidence.