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Deciding on the most appropriate research design and the method of collecting data is among the most confusing aspects of students working on their IGNOU project. Many students begin their ignou project without having a clear understanding of the type of research they are actually doing. Therefore, the methodology section looks poor, duplicated, or disconnected from the main topic.
This article is focused on how to select an appropriate research style and method of data collection appropriate for IGNOU MCom projects. It explains concepts in an easy terminology and ties them to examples so that students are able to apply them quickly.
Research design is a plan for your study. It determines the direction of your research project. If the research design isn't correct, everything else that includes data collection, analysis and conclusion will be questioned.
IGNOU doesn't expect complicated or highly technical research plans. What they require is alignment. The design should align with your goals, topics, and availability of data.
Students lose marks often not simply because their topic is not good, but because their design is not in line with the goals they've set for themselves.
Research design provides the details of what kind of study you're undertaking. It answers three major questions.
What is being looked at?
The reason why it is being researched
How it is being researched
In the ignou mcom project work research design generally falls among the following classes.
This is one of the most commonly utilized design in IGNOU MCom projects. It is employed when the goal is to be able to describe a circumstance, condition or performance.
This design is suitable for subjects like.
Customer satisfaction
Affects the perception of customer
Performance analysis
Working capital management
Training's impact on employees
In descriptive research it is not possible to alter variables. The main focus is noting and describing existing facts.
Example explanation.
The study follows an outline research method to assess the current financial position of the selected company based upon relevant data.
This design is safe, accepted, and easy be defended in an ignou mcom project.
Analytical research designs are used when the study goes beyond description and tries to analyze connections or trends in performance.
This design is appropriate if your work involves.
Analysis on ratio
Tend analysis
Comparative study among companies
Financial year wise evaluation
A variety of finance related ignou project subjects employ an analytical approach as well as descriptive design.
Example explanation.
The study follows an analytical research design to examine the financial performance of the firm by using ratios and trend analysis.
This shows depth, but without sounding complex.
Exploratory research is a method of conducting research when the topic is undefined or is not clear. It isn't as prevalent among IGNOU MCom projects but may be used in fields like.
Emerging business practices
Digital payment adoption
New accounting standards awareness
Example explanation.
The study employs an exploratory research plan in order to examine the knowledge of employees about new accounting practices.
This design should only be used when your subject truly explores something new.
To select the right design take a look at these issues.
Do I want to present an existing situation
Do I look at either performance or trends
Do I am attempting to discover a new concept
If your answer is descriptive and not a description, then you should go with a descriptive design.
If it is based on numbers and comparison you can add analytical design.
If it seeks to understand new concepts take a look at exploratory design.
For most ignou mcom submissions detailed and analytical designs are more than adequate.
Once research design is selected Next step is deciding on the manner in which data will be taken. The data collection method must fit the research design.
IGNOU MCOM project submission guide (gorod-lugansk.ru`s statement on its official blog) accepts primary and secondary data. It is the honesty and clarity.
Primary data refers to data gathered straight by the researcher in their first attempt.
Common primary data tools include.
Questionnaire
Interview
Observation
Primary data is valuable for projects that require opinions and perceptions.
Topics suitable with primary statistics.
Employee satisfaction
Customer service quality
Investor perception
Training effectiveness
Most students fill out questionnaires but aren't able to design them properly. IGNOU does not review the questionnaire properly, but it should be relevant and rational.
Guidelines for questionnaire design.
Answers should be straightforward
Do not use Technical language
Use closed ended questions
Links questions to objectives
Example description for methodology section.
Primary data was obtained using a well-structured questionnaire comprising questions with a close-ended format that was designed according to the goals for the research.
Do not claim advanced survey methods if you did not use them.
Interviews are not as common but is useful for smaller sample studies. It works well for case studies as well as qualitative subjects.
Example explanation.
The initial data collection was done through individual interviews with employees in order to gain insight into their opinions on the subject.
Employ the interviewing method only if you have interacted with respondents.
Secondary data is information that has been acquired by a third party. It is often used for the work of the ignou MCOM project.
Secondary data sources include.
Yearly reports, financials Books Research journals Company websites Government publications
Accounting and finance topics typically are dependent on secondary data.
Example explanation.
The study is based upon secondary data taken from companies' annual reports or textbooks. Journals, journal, as well as official sites.
Data that is secondary to the original source is perfectly acceptable as long as it is properly referenced.
Students tend to think that primary data has a better appearance. This is not always true.
Choose primary data when.
Your topic has to do with opinions or behaviour
You have access to a variety of respondents
Size of the sample is achievable
Make sure to use secondary data.
Your topic is financial or accounting based.
The data is available via reports
There is a time limit
IGNOU do not weigh down projects on the basis of secondary data. What matters is the correct analysis.
Design of sampling explains how participants or units were selected.
In ignou's MCOM project work with simple sampling techniques sufficient.
The most convenient method of sampling is convenience sampling. popular method used by students.
Example explanation.
The convenience sampling technique was utilized to choose respondents based on availability and accessibility.
This is real and has been acceptable by IGNOU.
Random sampling could be used when respondents were randomly selected.
Example explanation.
Random sampling method was employed to pick respondents from the entire population.
This only applies if the choice was not random.
The sample size must be reasonable and controllable.
The common sample sizes used in IGNOU projects range from 30 to 100 participants for surveys.
When it comes to financial analysis, the size of the sample can be used to refer the number years or companies.
Example explanation.
The sample size consists of 50 respondents from the selected group.
Or
The study covers financial data from five consecutive years.
Follow this with respect to your analysis section.
Period of study defines the time frame of your study.
For topics on finance, make sure to mention the financial year in a clear manner.
For survey topics, include the time of research.
Example.
The study spans 3 months during which information were gathered and analyzed.
This shows organization and clarity.
A lot of ignou MCOM project submissions fall foul of mistakes that could easily be avoided.
Copying methodologies from the internet
using terms from the internet that are not understood without knowing
Inconsistency between objectives and the methodology
Insisting on primary data with no evidence
Avoid these pitfalls to improve the quality of your work.
IGNOU examiners look for.
Detachment
Logical flow
Contextual relevance topic
Honest explanation
They don't expect flawless research. They demand sincere efforts.
A clear and simple methodology often scores better than a duplicated technical method.
Always read your objectives before formulating your strategy. Every goal must be backed by a process.
If objective is to analyze financial performance, include proportions.
If objective involves analyzing employee satisfaction, mention questionnaire.
This alignment makes a powerful impression.
Selecting the right research design and data collection method can be done without worrying about complexity. The key is in the suitability. For an ignou mcom project basic choices made clear work best.
Be aware of the subject. Be sincere about your data. Write in your own language. It can boost both scores and confidence.
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