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Selecting the best research design and method of data collection is among the most challenging aspects for students working on an IGNOU project. Many students start writing their ignou mcom assignments without clearly understanding what kind of research they're actually conducting. As a result, the methodology section appears inadequate, copied, or disconnected from the topic.
This article will focus on the best way to choose an appropriate research style and method of data collection of IGNOU MCom projects. It clarifies concepts using a simple language and links them directly with practical examples so that students can implement them easily.
Research design functions as a blueprint for your study. It establishes the direction of your research project. If the research concept is wrong, everything that is based on data collection, analysis as well as conclusion becomes questionable.
IGNOU does not expect complex or technical research designs. What they are looking for is alignment. The design should reflect your goal, topic, and accessibility of information.
Students often lose marks not because their subject is poor and their design isn't in line with the goal they have written.
Research design defines the kind of study you're conducting. It addresses three fundamental questions.
What is being studying?
why it is being studied
What is being studied
In ignou's project work research design is usually categorized within one of the categories below.
Description research is the most widely utilized design used in IGNOU MCom projects. It is utilized for projects that aim to explain a particular situation, condition or performance.
This design is suitable for topics such as.
Employee satisfaction
Experience of the customers
Analyzing financial performance
Management of working capital
The impact of training on employees
In descriptive research The researcher is not allowed to alter variables. It is all about observing and describing existing facts.
Example explanation.
The study employs the method of descriptive research for the analysis of the current financial position of the selected business based on pertinent information.
This design is secure to use, well-accepted, and easy to prove in an IGNOU Project MCOM [gurilife.com] project for mcom.
Analytical research design is used when a study goes above descriptions and attempts to look at patterns of performance or relationships.
This design is suitable if your project includes.
Ratio Analysis
Trend analysis
Study of comparison between companies
Year wise financial evaluation
Many finance related ignou mcom projects use analytical design along with descriptive design.
Example explanation.
This study utilizes an analytical research approach to assess the financial performance of the business using trend analysis and ratios.
This shows depth without sounding complicated.
The exploratory research method is utilized in cases where the subject is undefined or is not clear. It is less frequent for IGNOU MCom projects but may be used in areas such as.
Emerging business practices
Digital payment adoption
New accounting standards awareness
Example explanation.
The study follows an exploratory research methodology in order to examine the knowledge of employees about recent accounting practices.
Use this style only when your subject truly explores something unexplored.
To choose the correct design You should ask yourself these questions.
Am I describing a present situation
Am I analyzing either performance or trends
Do I want to explore the possibility of a new idea
If your answer is description or description, use descriptive design.
If it is based on numbers and comparison, add analytical design.
If it relies on understanding and interpreting new ideas opt for an exploratory style.
To be used for most ignou-mcom project submissions, descriptive and analytical designs will suffice.
After selecting the research method Next step is choosing the method by which data will be collected. The data collection method must fit your research idea.
IGNOU permits primary as well as secondary data. It is the honesty and transparency.
Primary data is data collected from the researchers directly for the first time.
Common data tools for primary use include.
Questionnaire
Interview
Observation
Primary data can be helpful when the project you're working on involves opinions and perceptions.
Examples of topics suitable with primary statistics.
Employee satisfaction
Customer service quality
Investor perception
Training effectiveness
Many students make use of questionnaires, but don't properly design them. IGNOU is not evaluating the questionnaire, however it should look relevant and logical.
Guidelines for questionnaire design.
Make questions easy to understand
Beware of technical language
Make sure you answer close-ended questions
Questions should be linked to goals
Example description for methodology section.
Primary data was collected using the structured questionnaire, which consists of short-ended questions formulated according to the goals of the study.
Do not use advanced survey methods if you do not apply them.
The interview method is less well-known but it is effective for small-scale studies. It's ideal for case studies and for qualitative topics.
Example explanation.
Primary data was gathered through personal interviews with selected employees to learn their perspectives about the subject.
Interview method only when you actually spoke to respondents.
Secondary data is information that has been stored by an individual. It is extensively used in ignou mcom project work.
Sources of secondary data include.
Annual reports Financial Statements Books Research journals Company websites Government publications
Finance and accounting topics mostly are dependent on secondary data.
Example explanation.
The study relies on secondary data from company annual reports books, textbooks, journals in addition to official website.
Secondary information is acceptable if properly mentioned.
The majority of students think that primary data appears prettier. It's not always so.
Use primary data only when.
The topic you are discussing involves opinions or behaviors
You are able to speak to respondents
The size of the sample is easily manageable
Choose secondary data when.
Your topic is financial or accounting based
Information is available from reports
But time is limited
IGNOU doesn't penalize any projects on the basis of secondary information. What matters is the correct analysis.
Design of sampling explains how participants or units were picked.
In the work of ignou mcom basic sampling techniques are sufficient.
Convenience sampling is among the most popular method used by students.
Example explanation.
Convenience sampling is a method to select participants based on accessibility and availability.
This is a factual and valid assumption that has been accepted by IGNOU.
Random sampling is a possibility when respondents were chosen randomly.
Example explanation.
Random sampling was the method employed to pick respondents from the entire population.
Use this only in cases where the selection occurred at random.
The size of the sample should be manageable and easy to manage.
The most common sample sizes in IGNOU projects range between 30 to 100 participants for surveys.
When it comes to financial analysis, sample size may refer to number of years or businesses.
Example explanation.
The sample size is 50 respondents from the selected organisation.
Or
The study includes financial information for five consecutive years.
Maintain this consistency with your analysis section.
The study period defines the duration of your research.
For financial topics, mention the financial years in detail.
For survey subjects, indicate the length of collecting data.
Example.
The period of study covers three months during which data were gathered and analyzed.
This is a sign of planning and clarity.
Many ignou mcom project submissions result in errors that could have been avoided.
Copying methodologies from the internet
using advanced terms without understanding
Missing the point between objectives and methods
Insisting on primary data without evidence
Avoid these pitfalls to improve the quality of your project.
IGNOU assessors search for.
The clarity
Clarity
Connection to the topic
Honest explanation
They do expect not to have perfect research. They require sincere effort.
A clear and simple technique usually scores higher than an undocumented and copied technique.
Always review your goals prior to writing your approach. Every goal should be supported with a method.
If the purpose is to examine financial performance, include specific ratios.
If objective is to determine the level of satisfaction among employees, you should mention questionnaires.
This alignment gives a strong impression.
Finding the best research design and data collection methodology should not concern complexity. It is about suitability. In an ignoumcom project simple and clear choices make the best choice.
Find out the topic you are discussing. Don't lie about your data. Write in your own language. The simple act of writing can help you improve your marks and confidence.
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