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The choice of the appropriate research design and data collection technique is one of the most difficult tasks for students completing their IGNOU project. Most students begin writing their ignou project without having a clear understanding of the type of research they are actually doing. So, your methodology section will appear uninspired, copied, or disengaged from the subject.
This article will focus on the steps to select an appropriate research strategy and data collection methodology when working on IGNOU MCom projects. It presents concepts in simple language and connects them with practical examples so that students can use them effectively.
Research design functions as a plan for your study. It establishes the direction of your research project. If the research strategy doesn't work, everything else that comes after data collection, analysis, and conclusion becomes questionable.
IGNOU doesn't expect complicated or extremely technical research designs. What they are looking for is alignment. Your design should be in line with your goals, topic, as well as information availability.
Students lose marks often not for the reason that their subject is bad or their writing style is bad, but because the design does not support the objectives they've established in their paper.
Research design can explain what type of study you're conducting. It will answer three important questions.
What is being examined
and why is it being studied
What is being researched
In the case of ignou MCOM project work research design typically falls within one of the categories below.
The Descriptive Research Design is the most frequently used design for IGNOU MCom projects. It is employed for projects that seek to be able to describe a circumstance, condition, or perform.
This design is ideal to be used in areas such as.
Employee satisfaction
Affects the perception of customer
Analysis of financial performance
Management of working capital
Impact of training on employees
In descriptive research the researcher doesn't alter variables. The focus is solely on watching and describing the facts.
Example explanation.
The study employs an analytical research plan to examine the current financial situation of the company based on relevant information.
This design is safe to use, well-accepted, and easy be defended in an mcom project.
Analytical research is utilized when the study goes far beyond descriptions and attempts to investigate connections or trends in performance.
This design is appropriate when your project involves.
Analysis on ratio
Comparison study
Study of comparison between companies
Year-wise financial evaluation
A lot of finance-related ignou mcom project areas employ analytical design in conjunction with descriptive design.
Example explanation.
The study implements an analytical research methodology to analyze the financial performance of a company by using ratios and trend analysis.
This indicates depth without sounding complicated.
Exploratory research designs are used when the subject is unclear or undefined. It is less common in IGNOU MCom projects but may be utilized in other areas such as.
Emerging business practices
Digital payment adoption
New accounting standards awareness
Example explanation.
The study employs the design of an exploratory study to study the employee's perception of recent accounting practices.
Make use of this design only when the subject you're discussing is unexplored.
To decide on the right design consider these questions.
Am I describing a present situation
Do I look at performances or trends
Am I exploring the possibilities of a new concept
If your answer is description, go with descriptive design.
If it is based on numbers and comparison then add an analytical design.
If it involves a deeper understanding of new ideas take a look at exploratory design.
For the majority of ignou MCOM project submissions detailed and analytical designs are more than enough.
If you've chosen a research methodology Next step is picking the best method for data to be collected. The method for collecting data must be compatible with the research plan.
IGNOU accepts primary and secondary data. What is important is honesty and clarity.
Primary data are the data that was collected on the spot by the investigator for the initial time.
Common data tools for primary use include.
Questionnaire
Interview
Observation
Primary data can be helpful when your project involves opinions about behavior, perceptions, or.
Topics suitable for data that is primary.
Employee satisfaction
Customer service quality
Investor perception
Training effectiveness
Most students fill out questionnaires but aren't able to design them properly. IGNOU doesn't evaluate the questionnaire deeply, but it ought to be relevant and rational.
Guidelines for questionnaire design.
Make questions easy to understand
Do not use Technical language
Use closed ended questions
Incorporate questions into objectives
Example description for methodology section.
Primary data was collected using the structured questionnaire, which consists of close-ended questions that were developed according to the purpose from the study.
Do not make claims for advanced survey techniques if they did not apply them.
Interviews aren't very common but is useful for smaller sample studies. It is suitable for case studies and qualitative subjects.
Example explanation.
Primary data was collected by personal interviews with employees to understand their views regarding the issue.
Only use interview methods if you actually had a conversation with the respondents.
Secondary data is information that has been that was collected by a different person. It is frequently used in the ignou mcom project.
Secondary data sources include.
Reports on the financial statements for each year Books Research journals Company websites Government publications
Finance and accounting issues largely are dependent on secondary data.
Example explanation.
The study relies on secondary information gathered from annual reports as well as textbooks, journals along with official web sites.
Secondary information is perfectly acceptable in the right context.
Many students believe that primary data will look better. It's not always the case.
Use primary data only when.
Your topic involves opinions, or behaviour
You are able to speak to participants
Size of the sample is achievable
Choose secondary data when.
The subject you are discussing is financial or accounting related.
There is data available on reports
Time is limited
IGNOU has no intention of penalizing any project based on secondary information. The most important thing is that the analysis is done correctly.
Design of sampling explains how participants or units were selected.
For projects like ignou's mcom simply sampling techniques are enough.
The most convenient method of sampling is convenience sampling. often used method of student.
Example explanation.
The method of convenience sampling was employed to select participants based on availability and accessibility.
This is the truth and has been acknowledged by IGNOU MCOM project report; gdslr.iptime.org,.
Random sampling is a possibility if respondents were selected randomly.
Example explanation.
Random sampling methods were used to select respondents from the population.
Only apply this method if your selection occurred at random.
The sample size must be reasonable and manageable.
The most common sample sizes in IGNOU projects range from 30 to 100 people who take part in surveys.
Financial studies may require a sample size. the size of the sample could refer to the number years or businesses.
Example explanation.
The sample size is 50 people who are part of the organization.
Or
The study includes financial information of five consecutive years.
You should keep this in line with your analysis section.
The length of study defines the timeframe of your research.
For financial topics, mention the financial year clearly.
For survey topics, specify the length of research.
Example.
The period of study covers three months during which data was gathered and then analyzed.
This shows planning and clarity.
Many of the ignou mcom submissions fall foul of mistakes that could easily be avoided.
Copying methodologies from the internet
Utilizing terms of the future without understanding
the difference between the objectives and methodology
Making claims to primary information without evidence
Avoid these errors to improve your project quality.
IGNOU evaluators look for.
Clearness
The flow of logic
Application to topic
Transparent explanation
They do not expect perfect research. They expect honest effort.
An easy and well-described technique usually scores higher than a duplicated technical method.
Make sure you read your goals before writing your approach. Each objective must be backed with a method.
If the aim is to analyze the performance of financials, you should mention percentiles.
If objective is to examine employee satisfaction, include a questionnaire.
This alignment gives a strong impression.
Selecting the right research design and data collection technique can be done without worrying about complexity. It's about the appropriateness. In an ignou MCOM project, simple choices explained clearly work best.
Get to know your subject. Make sure you are honest with your information. Write in your own language. This alone can boost your scores and confidence.
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